Privacy Policy

Last updated: 11 November 2026

This policy explains what information the Pausely app ("Pausely", "we", "us") collects, why, who it's shared with, and the choices you have. Pausely is based in South West Delhi, Delhi, India. Questions? Write to contact@app10x.com.

1. What we collect

Your account

Pausely creates your account the first time you open it, without a password and without asking for your number.

• Mobile number (optional). Only if you add it, to restore Premium or keep your account if you change phones: you type it (or choose it from your SIM using Google's Phone Number Hint; Pausely can't read your SIM or contacts) and confirm it with a one-time code that Google Firebase sends by SMS. UPI AutoPay also needs a mobile number, which Razorpay requires for the mandate.
• An account ID and a sign-in token, created by our server.
• Device details: phone model, Android version, Pausely's version and the app store Pausely was installed from.
• Your goals: the daily goal you set and the daily scrolling time you told us during setup.

The sign-in code (SMS)

When you confirm your number by SMS, the code is sent by Google Firebase Authentication. To fill it in for you, Pausely uses Google Play services: either the code SMS is recognised by itself, or Android asks whether Pausely may read that one message. Pausely reads only the message you allow, takes the 6-digit code from it and doesn't keep it. Pausely has no permission to read your other messages.

Google says it stores phone numbers used for SMS sign-in to prevent spam and abuse across its services, under the Google Privacy Policy. Google also checks that sign-in requests come from the real Pausely app (Play Integrity).

Daily totals

While Pausely is open, it saves a summary of each of the last seven days to your account, at most every 30 minutes:

• total screen time;
• time in short-video apps (Instagram Reels and YouTube Shorts), per app;
• your daily goal and whether you stayed within it;
• how many mindful choices you made on the pause screen;
• focus sessions and focus minutes; and
• stars earned.

These are totals only. The detailed, moment-by-moment record of which apps you used stays on your phone.

Subscriptions and payments

Pausely Premium (monthly or Lifetime) is paid through Razorpay, using UPI or a debit or credit card (card payments are made on Razorpay's own secure page). Subscriptions started earlier outside India are paid through PayPal, on PayPal's own pages. If your account has a mobile number, we create a Razorpay customer record with it. We receive and store your subscription or order ID, payment ID, status and billing dates, and send PayPal your Pausely account ID so a PayPal subscription can be matched to your account. We never see your UPI PIN, bank account, PayPal login or card details; those are handled by Razorpay, PayPal and your UPI app.

How the app is used (analytics and crash reports)

To understand what works and fix what doesn't, Pausely sends usage events to Mixpanel and to Google Firebase Analytics, linked to your account ID:

• app opens, sessions, the screens you visit and where you tap (the position and type of the button, never the text on screen);
• actions in Pausely: setting up, answers to the setup questions, starting or ending focus sessions, creating or changing app limits and restricted hours (including the apps you choose to restrict), your choices on the pause screen and which app it was for, stars earned, and permission changes;
• subscription steps: viewing the paywall (with the names of the UPI apps on your phone that can pay for Premium), the payment method chosen (UPI app or card), and whether a payment started, succeeded, failed or was cancelled;
• the daily totals described above;
• device and app details (model, Android version, app version, language) and an approximate location (city and country) that Mixpanel works out from your IP address; and
• the type of any error the app runs into; and
• for Firebase Analytics, your phone's advertising ID and a Firebase app instance ID. These also let us measure which of our own ads on Google led to installs and subscriptions.

If Pausely crashes or runs into an error, Firebase Crashlytics sends a crash report: where in Pausely's code it went wrong, the phone model, the Android and app versions, and your account ID. Crash reports never include your messages, what's on your screen or what you type.

We never send your phone number, your name, anything you type, or your full list of installed apps to Mixpanel or Firebase Analytics: only the apps you choose in Pausely and the UPI apps that can pay for Premium, as described above. You can turn analytics and crash reports off at any time in Profile → Your data → Help improve Pausely.

Ads (Google AdMob)

If you use Pausely free, it shows ads from Google AdMob: banners above the tabs (never on the Focus screen), on some of Pausely's pages and at the top of the pause screen; now and then a full-screen ad after you finish a focus session or save a limit; and, only if you choose to watch one, a video ad that unlocks Premium features for 24 hours. Ads are never shown during setup, on the permissions or payment screens, or in the Reels & Shorts timer over other apps. Premium removes all ads.

To show ads and stop fraud, the AdMob software in Pausely collects your phone's advertising ID, your IP address, device and app details, and how you interact with the ads, and sends them to Google. Google may use them to show personalised ads under the Google partner sites policy. Pausely never gives AdMob your phone number, the apps you use, your screen time or anything you type. Ads in Pausely are limited to content rated for teens and older. Where the law requires it (for example in the European Economic Area or the UK), Google's consent form asks before personalised ads are shown.

What stays on your phone

The following is stored only in Pausely's private storage on your phone and is never uploaded: the detailed usage of every app, the list of apps installed on your phone, your restrictions and schedules, your focus and star history, the display name you choose, and your settings. Android backup is turned off for Pausely, so this data isn't copied to Google's backup either.

2. Permissions and why they're needed

Pausely does not use Android's Accessibility service and does not access your screen content, messages (other than the one sign-in code SMS you allow), contacts, photos, camera, microphone or GPS location.

3. How we use information

• To provide Pausely's features: pausing apps, limits, restricted hours, focus sessions, insights and stars.
• To run your account, verify your mobile number and keep your daily totals if you reinstall.
• To manage your Premium plan: monthly or Lifetime.
• To understand how Pausely is used, fix crashes and problems, and improve it.
• To show ads to people using Pausely free (through Google AdMob), and to measure which of our own ads on Google bring people to Pausely.
• To answer you when you contact us, and to meet legal and tax obligations.

We don't sell your information. Advertising uses are limited to the AdMob ads in free Pausely and measuring our own ads on Google, as described above. We don't make automated decisions about you that have legal effects.

4. Who we share it with

Only with the service providers that run Pausely, under contracts that limit them to doing so:

We may also disclose information if the law requires it, or to protect the rights and safety of our users or of Pausely.

5. Transfers outside India

Analytics events are processed by Mixpanel and Google Firebase in the United States, crash reports and SMS sign-in by Google Firebase, ads by Google AdMob, and subscriptions outside India by PayPal. Everything else we store is kept in India.

6. How long we keep it

• Account and daily totals: until you delete your data in the app or ask us to.
• Payment records: as long as the law requires (Razorpay, PayPal and tax rules), even after you delete your account.
• Analytics events: for as long as Mixpanel and our Google Analytics settings keep them, or until you ask us to delete them.
• Crash reports: about 90 days, in Firebase Crashlytics.
• Verified number in Firebase Authentication: until you ask us to delete it (see data deletion). Google's own anti-abuse records follow Google's policy.

7. Your choices and rights

• See your data: Profile → Your data → Export my data copies everything stored on your phone.
• Correct it: change your goals and settings in the app, or write to us.
• Delete it: Profile → Your data → Delete all my data. See data deletion.
• Turn off analytics and crash reports: Profile → Your data → Help improve Pausely.
• Ads: Premium removes them. To limit personalised ads, go to Android Settings → Google → Ads and delete or reset your advertising ID.
• Withdraw permissions: anytime in Android Settings. Features that need them stop working, and Pausely tells you which.
• Complain: write to us at the address below. Under India's Digital Personal Data Protection Act, you may also approach the Data Protection Board of India.

8. Security

Data is sent over encrypted connections (HTTPS). Our database can't be reached directly from the internet: the app talks only to our server, which checks each request against a token stored in hashed form. On your phone, Pausely's data is in storage that other apps can't read. No system is perfectly secure, but we work to protect your information and will tell you if a breach affects you, as the law requires.

9. Children

Pausely is meant for adults. If you're under 18, use Pausely only with the consent of a parent or guardian. If you believe a child has given us personal data without that consent, write to us and we'll delete it.

10. Changes to this policy

If we change this policy, we'll update the date above and, for important changes, tell you in the app before they take effect.

11. Contact and complaints

Email: contact@app10x.com
Address: South West Delhi, Delhi, India

We reply within 7 days and resolve grievances within 30 days.